Your guide to college advertising and promotions.

Successful Student Email Campaigns

Successful Student Email Campaigns

Student email campaigns are one of the most effective ways to reach out to students. They are also a great way for companies to promote their products, new offers and brand promotion. In this blog post we will discuss how you can make your next student campaign successful!

These are the ways to make a student campaign successful

  • Include a video -students love videos! If you can’t fit this into your budget, consider doing a GIF animation or an animated gif instead of photos. Not only do these often come across as more personal and visually appealing than static images, but they also have higher retention rates
  • Consider the style you want to go for in your email campaign -are you aiming for a more classic look, or do you want a fun and fresh feel? Once again, this comes down to what message you’re trying to convey with your promotional efforts. Do some research into what types of designs have been successful so that you can make wise decisions about the design of your email campaign.
  • Consider adding a call to action -this will help you get new subscribers for your mailing list, and it may also entice them into purchasing something from you or taking another desired action.
  • Use personalization in every way possible -whether that’s by including their name in the subject line, or sending them a free gift in exchange for their email address.
  • Do your research -you also want to make sure that what you’re offering is something that students will be interested in and eager to sign up for. Make sure it’s worth their time!

As with all other aspects of marketing, the success or failure of your email campaign depends on how well you understand what will resonate most with your audience. Once you’ve identified that angle, it’s time to put together a plan for crafting and executing an effective email campaign

If you’re looking for an email campaign design that will leave the student market itching to buy, we can help. With a variety of templates and styles available, our team is prepared to meet your needs with custom designs. Have some feedback on what type of style might work best for you? Let us know! We’ll get back to you quickly so we can make sure the final product is exactly what you need it to be.