College marketing, advertising, and promotions.

Articles

college digital marketing 1

6

May

The Hidden ROI of Brand Recall in Higher Ed Marketing

Not all marketing success can be measured by clicks or conversions. Some of the most valuable outcomes in higher education

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student engagement strategies

29

Apr

How Brand Ambassadors Can Build Authentic Engagement on College Campuses

Why Brand Ambassadors Matter Brand ambassadors have emerged as the key to unlocking authentic engagement on college campuses. As higher

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college sampling programs

31

Mar

The Psychology of Peer Influence: How Students Shape Campus Brand Perception

Why What One Student Thinks Can Make or Break Your Campus Campaign When it comes to marketing on college campuses,

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college print advertising

17

Mar

Why Direct Mail Isn’t Dead: How Print Marketing Still Wins on Campus

In an era dominated by digital marketing, print marketing—especially direct mail—often gets overlooked. However, for higher education institutions and brands

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